Euphoria
When approaching the theme we wanted to communicate a feeling of happiness as we are always searching for it.
The overall Concept is to make people feel Euphoric when at our event, so by having our colour as orange would physiologically create a happy mood as well as our decor theme.
As a brand we want to be generous with our audience, wether it means doing Competitions or Product giveaway just to emphasise the our slogan 'A state of happiness'
Orange
Orange is a warm, inviting, and joyful colour. It invokes feelings of sociability, enjoyable connection, and happiness. It has an emotionally strong presence, and promotes extroverted behavior – a fantastic colour to use in gathering spaces to promote interaction and relationship building.
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