Saturday, 30 January 2016

OUGD503 Studio Brief 1 - Fever Tree - Pattern Development



After gathering research I focused on bringing all aspects together such as certain shapes and patterns, for that was the initial concept at first. Wanting to make it personal to the people living in the Malaria affected zones, so by involving symbolic representation would be expressed through its visual. The development for the Peruvian bottles turned out to be effective as their culture was rather fascinating. Applying this pattern concept to other bottles became a lot more difficult than expected.

When approaching the culture of all 4 countries as well as patterns I came to great difficulty in executing the other countries, for reasons that brazils culture seemed to be mainly football related, there wasn't a strong enough history in comparison to Peru and their symbolic representation, such as 'the jaguer' & 'Peruvian masks'. 

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