Through research, I resolved & developed a concept which I felt would create a much better benefit to the final outcome. Noticing a lot of people entering the Fever Tree competition went for the pattern approach, I couldn't help but be slightly different in approachment to the brief. The idea of this concept is to support each country and also having an awareness of the countries affected by malaria. I personally wasn't aware that this region was affected. So from being aware of this has made me consider purchasing the Fever Tree brand from stores to support.
Going ahead with the idea, I firstly gathered the outline shape of each country and created a geometric style. Placing colour that best represented that country, this was mainly an obvious colour within the flag.
The reason why I chose the geometric style is because I felt it brought a unique approach and from research I noticed it was quite a current trend
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