It was very important for us to capture the footage of our launch night so that we can use it as promotion for our next upcoming event. By speaking to photography students I was able to be pushed onto Jack who does Videography for events.
When Jack turned up I set a brief of what elements we wanted to capture during the night such as,
Lighting | 3 Djs | DJ equipment | Busy Crowd shots | Confetti shots |
With the confetti shots I had to communicate with both the photographer & Videographer of when to shoot, directing them in which position/angel would be best for the capture.
I am massively satisfied with the outcome as he's captured a lively atmosphere & has synchronised the video to the track effectively.
Imy Crossland - Leeds Beckett & Joe Murphy - Doncaster College ( Photography )
Yet again within promotions you need a variety of material in order to be effective online, having to capture the audiences eyes and make it look like something they'd want to be involved in next time!
I asked the photographers for DJ and Crowds shots rather then taking individual shots of people, as I believe thats a more R&B type style.
As you can see they've captured some quality photos of people in their element, also placing the logotype over the photo to claim it & to make the brand look more professional.
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